Greater St. Louis, Missouri

State Beauty Supply's Educational Schedule

Due to COVID-19 all (in-person) education events at State Beauty Supply are cancelled until further notice. 

  • Contact your State Sales Representative or visit any one of our 12 convenient locations for information and tickets.
  • All Education Events & Classes are non-refundable and credits will not be issued for future use. Policy is effective as of 9/12/2016.

Retail Revolution with Kristi Valenzuela


Sheraton Westport Chalet
191 Westport Plaza
St. Louis ,MO 63146

Date & Time:

Monday, February 24th '20
9:00 AM - 3:00 PM






Have you lost your love for selling products in the salon?

  • Do you feel frustrated that salon clients are purchasing professional products online instead of your salon?
  • Does it make you crazy when salon guests take a picture of what products you used during the service to buy it later somewhere else?
  • Does offering products sometimes feel pushy or salesy, and you’re fearful of turning off loyal salon clients?

Learn The 12 Types of Buyers Retail Love Language

  • Change your mindset of RETAIL SALES in the salon industry by understanding the “new” buying/selling for salon guests.
  • Immediately recognize the “triggers” your salon clients say or do, so you can use the correct “RETAIL LOVE LANGUAGE”.
  • Gain confidence by overcoming the fear of sales and learn what to say when someone says “NO”.

Achieve Month Retail Success – 15 Point Checklist

  • Assess your current retail practices – create a benchmark.
  • Understand the 14 areas to master for extreme retail sales.

To learn more about this program, view the website below for a short video.


Item #: EDU024

October 2020

Class Information
Location & Date

Baby Balayage & Quick Add-On Color Services (VIRTUAL)

L'Oreal Professional

Level: All Levels
Cost: $25
  • Haircolor
Monday, October 12th 2020
11:00 AM - 1:00 PM